A brave new world for excited young voters

Posted By katie allison granju

Howard Dean and Joe Trippi are credited with running the first truly online-savvy national campaign, and that was only four years ago. The NYT notes today that we now have an entire generation of younger voters who have never experienced a campaign season without online community, news & information:

The way consumers filter their news is being highlighted now that a generation of Americans is coming of age in the midst of a campaign that has generated intense interest and voter involvement. Exit polls in 22 states estimate that more than three million voters under the age of 30 participated in Democratic primaries this year, up from about one million four years ago.

In three of the most populous states — California, Texas and Ohio — the share of voters under 30 who turned out for Democratic primaries increased to 16 percent, up from less than 10 percent in 2004, according to exit polls by Edison/Mitofsky. In the Republican primaries, the increases in most states have been less striking but still visible.

“Young people are particularly galvanized in this campaign, and they have a new set of tools that make it look different from the enthusiasm that greeted other politicians 30 years ago,” said Lee Rainie, director for the Pew Internet and American Life Project. “They read a news story and then blog about it, or they see a YouTube video and then link to it, or they go to a campaign Web site, download some phone numbers, and make calls on behalf of a candidate.”

Mar 27th, 2008

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